Nike Classic Cortez SP Nylon Schoenen Rood Wit

Traditionally Nike Cortez Classic Nylon Blauw Wit Schoenen Kopen Sale , the trucking industry has been a man's world, and transport contracts have seldom been entered into by females. But it is now the 21st century, and it is important to remember that women are not only entitled to, but actually increasingly do, work in the haulage industry.

It is estimated that there are 505,000 truckers in the UK Dames Nike Cortez Classic Nylon Roze Wit Schoenen Kopen Sale , only 4% of which are women. That means that there are 20,200 female truckers in the UK. While the percentage may be low, the figure itself is not too shabby, and serves to remind us that women are an integral part of the trucker community.

Throughout the history of trucking, transport contracts and haulage, famous female truckers pop up every now and then Nike Classic Cortez SP Nylon Schoenen Rood Wit Kopen Sale , grabbing the media's attention. Recently, a British woman has made it into the The Guardian, where she is interviewed about her non-traditional occupation: trucking.

Carrie Greenslade

The Guardian's featured female trucker was Carrie Greenslade. Carrie has been a trucker for 20 years, loving her career. Described in The Guardian as anything but a stereotypical trucker, Carrie is a small, friendly woman. She loves exercise and the outdoors Nike Cortez Classic Nylon Zwart Wit Schoenen Kopen Sale , and is the proud mother of four children. Everything about Carrie is just about the opposite of a trucking stereotype. In fact, she fits the housewife bill possibly more than the trucking bill. But Carrie is a shining example of a woman who defies a male-dominated industry, and her drive and commitment is admirable.

Carrie first got into trucking when her family's business needed an additional HGV driver. Her family owned a mini-skip company, so trucking was nothing new to her. Subsequently, she made a career out of trucking, entering into transport contracts of her own. Today nike air max 93 kopen , she frequently works 12 hour shifts, delivering all sorts of goods, such as vegetables and other supermarket stock.

But Carrie has also been subject to a fair amount of sexism. She says that it has been minimal, but there is a general consensus that women should not be truckers. When she first went to trucking school, her teacher essentially dismissed the fact that she would want to drive large vehicles, and recommended courses that would restrict her to small vehicles only. But in her own words nike air max 90 kopen , Carrie said "Sod that," and promptly found another school which did not impose such silly and sexist restrictions.

Bitsy Gomez

On the other side of the world, in Los Angeles, you will find another feisty female trucker, Bitsy Gomez. Bitsy is determined to bring about change in the male-dominated trucking industry, where she claims outdated traditions still exist. Bitsy is 33 nike air max 180 kopen , and the founder of the Coalition of Women Truck Drivers. She has been actively fighting sexism within the industry, recently winning a case where she accused a vineyard of rejecting her transport contract proposal on the grounds that she is a woman.

Bitsy describes her absolute love of the industry, and even as a child her passion for trucking was clear. She would even go so far as to miss school to watch the truckers unload. She is a single mother, and a headstrong woman that is anything but faint-hearted. She boldly makes the statement, "A good truck is to a woman what a man should be," summing up this fiery woman's passion for the industry.
Innovation Management ? Testing Ideas Business Articles | May 13 nike air max 270 kopen , 2005
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions in t...


Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.


There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.


There are distinct processes that enhance problem identification and idea generation and nike air vapormax moc kopen , similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.


Testing Ideas


Sometimes ignoring everybody works. But this is rare. And only wise if you can afford the loss.


Success is more often related to verifying that the assumptions being made are indeed valid.


Before investing time and money, test the idea:


a) Does it indeed address the end users problem? Is this a problem that they are willing to spend money solving? Irons that talk to the microwave may sound like a good idea, but why will the customer want this and will she spend money on it? How exactly will the consumer benefit?


b) Are we persuading ourselves that the idea will work? Is there a high degree of groupthink? Are we persuading ourselves that the marketing team will create desire?


c) Is there strategic nike air presto zwart kopen , technical and competency fit with the firm?


d) What are the practical impediments? Are we considering cultural and emotional impediments as well as technical?


These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http:www.managing-creativity


You can also receive a regular, free newsletter by entering your email address at this site.


Kal Bishop, MBA