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Anything can happen between now and 2024 when Steph's contract nike court royale with Under Amour is up, but if the past year and a half is any indication, we are in for a very long and real battle for the hearts and minds of the kids of the world. For anybody over the age of 18, it's Nikes and Jordans and nothing is ever going to change that mindset, but for those who never saw Michael Jordan play even in a Wizards uniform or only know Kobe Bryant as a washed-up old man, they are all in on Steph and all in on Under Armour.

Maybe he outsells LeBron and KD this year and maybe he doesn't, but it would be foolish to think it couldn't happen in future. The Nike empire isn't crumbling anytime soon, nikedownshifter but I sure would love to see other brands fight to take it down while the swoosh creates and innovates to stay on top.When Tinker Hatfield came on board for the Air Jordan III in 1987, he was barely a few years into sneaker nike dualtone racer designing. Now, he was asked to design a shoe for the hottest player in the NBA, and essentially, the face of the brand.

Either way, the execs at Nike will continue to have their meetings when they sit around at a table and say, I don't know. Just throw elephant print on it. They'll buy it. And when they're done with the elephant print (if they ever are COMPLETELY done) they'll just do the same with patent. Heck, they've already started with the 4Lab11& The Nike Air Foamposite One Hologram nike dunk pictured below is not a hologram. It does not project a three-dimensional image of any sort.

Now that's a hologram. The colorful overlay? Iridescent. In fact that effect is very similar to the Nike Air Foamposite One Hologram that's dropping next week. Just something to think about when you have your Hologram Foams that aren't really Hologram Foams.Today's reveal of the UNheardof x Anonymous x Nike SB packaging got me all nostalgic for old trading cards. Before the hobby became dominated by super rare issues, autographs, and pieces of game-worn memorabilia.

When it comes to sneakers, I'd have to consider myself to be a late bloomer. I really didn't get into shoes until my mid-twenties. Sure I bought sneakers during my adolescence, but for the most part I had no real connection or knowledge about the shoe I was buying. I would base my purchase off of how cool the shoes look and if they would match with my wardrobe. I remember owning shoes such as nike epic react the Puma GV Special Coastal, the adidas Originals Superstar.

Before he moved to Nike, Kobe Bryant had arguably the greatest sneaker season anybody has ever had as he wore every brand imaginable, including Jordans. During the 2002-03 NBA season, he wore Jordan player exclusives that he was recently gifted with this past February , but he also wore stuff like the 17s. As a matter of fact, some might say it looks even better on the Laker purple and gold than on Jordan's white, blue and brown. Yes, it's weird to mention MJ and not automatically equate with black and red.